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MediaMall Technologies Unveils MediaMall™ v1.0

Las Vegas, NV – January 6, 2005– MediaMall Technologies, the ultimate Media-on-Demand solutions provider for today’s needs, unveiled its upgraded Media-on-Demand set-top-box solution for the $8 billion movie rental market. MediaMall Technologies was founded to offer unique Media-on-Demand (MOD) solutions to enable IP-based MOD utilizing existing content sources and network infrastructure – yielding a richer experience than the current cable VOD experience, and making it available today.

"With the clear focus on Media Center Edition solutions from Microsoft, HP, Dell, and others, 2005 is likely to be the year of Broadband-based Media-on-Demand,” said Tracy Lawrence, CEO and co-founder of MediaMall Technologies. “We enable Linux-based set-top-box providers to provide their customers with equally compelling content and services."

Debuting first at CES in Las Vegas in 2004, the company plans to partner with companies launching media adapter/receivers and similar thin-client set-top-boxes to reach their target audience. MediaMall™ enhances any consumer’s entertainment experience. By adding a small set-top-box to their entertainment stack, they can sit back on their couch and with only a remote control select and order from thousands of movies and music titles as well as access their own photos for immediate (or on-Demand) viewing.

To enable such a broad offering of content, MediaMall Technologies has developed its technology to work seamlessly with leading IP-based content services including Movielink, CinemaNow, Napster, Musicmatch, Live 365, MSN TV Today , ESPN Motion, Kodak oFoto, NPR, Reuters, XM Radio, AOL Music Videos on Demand, and many more exciting entertainment offerings.

“MediaMall™ delivers the best of what the Internet can offer with its innovative technical solution to create a lean-back TV-based entertainment experience,” said Jeff Lawrence, President and co-founder of MediaMall Technologies. “We believe our service fills a void in the marketplace by giving existing and potential set-top-box providers an enhanced application allowing consumers to access Internet-based content through their TVs and Entertainment Systems from the comfort of their living room couches using only their remote controls.”

About MediaMall Technologies, Inc.

MediaMall Technologies is the leading provider of innovative and cost-effective technical and business solutions to the IP Media-on-Demand needs of Broadband Providers, Content Providers, Retailers, OEMs, and ultimately consumers. MediaMall Technologies’ flagship product, MediaMall™ leverages existing network infrastructure, content, and customer premises equipment to deliver a superior customer experience. Through its flexible business models and custom technical solutions, MediaMall Technologies is able to offer its partners a timely, on-target IP-based on-demand service. For more information please visit http://www.themediamall.com